Privacy Policy
Last updated: March 31, 2026
Introduction
PickADogBreed ("we," "our," or "us") operates the website pickadogbreed.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. Please read this policy carefully. By using the Site, you consent to the data practices described in this policy.
Information We Collect
Information Collected Automatically
When you visit our Site, we may automatically collect certain information about your device and your visit, including:
- Your IP address and approximate geographic location
- Browser type and version
- Operating system
- Referring website or URL
- Pages you view on our Site and time spent on those pages
- Date and time of your visit
- Device identifiers
Information You Provide
We may collect information you voluntarily provide, such as when you use our contact form (your name and email address), take our breed finder quiz (your lifestyle preferences), or interact with our tools. We do not require account creation to use our Site.
How We Use Your Information
We use the information we collect for the following purposes:
- To operate, maintain, and improve the Site and our tools
- To understand how users interact with the Site and analyze usage trends
- To personalize your experience, such as showing breed recommendations based on quiz answers
- To respond to your inquiries and provide customer support
- To serve relevant advertisements through third-party ad networks
- To comply with legal obligations and protect our rights
Cookies and Tracking Technologies
We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activity. Cookies are small text files stored on your device that help us recognize you and remember your preferences.
Types of Cookies We Use
- Essential Cookies: Required for the Site to function properly, including navigation and access to secure areas.
- Analytics Cookies: We use Google Analytics 4 to understand how visitors interact with our Site. These cookies collect anonymous usage data to help us improve our content and user experience.
- Advertising Cookies: Our advertising partners (including Google AdSense) may use cookies to serve ads based on your prior visits to our Site or other websites. These cookies allow third-party ad networks to provide personalized advertising.
You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of the Site.
Third-Party Services
We use the following third-party services that may collect data:
- Google Analytics 4: For website analytics and usage tracking. Google's privacy policy: policies.google.com/privacy
- Google AdSense: For serving display advertisements. Google uses cookies to serve ads based on your visits to this and other websites. You can opt out of personalized advertising at google.com/settings/ads
- Vercel: Our hosting provider, which may collect server logs. Vercel Privacy Policy
We may also include affiliate links to third-party product pages (such as Amazon). When you click these links, the third-party site's own privacy policy applies. We earn a small commission on qualifying purchases at no extra cost to you.
Data Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share anonymized, aggregated data with our advertising and analytics partners. We may disclose your information if required by law, to enforce our Terms of Service, or to protect the rights, property, or safety of PickADogBreed, our users, or others.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
Your Rights
Depending on your location, you may have the following rights:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate personal data
- Deletion: Request deletion of your personal data
- Opt-Out: Opt out of personalized advertising and data collection for marketing purposes
- Data Portability: Request your data in a structured, machine-readable format
To exercise any of these rights, please contact us at our contact page. We will respond to your request within 30 days.
California Residents (CCPA)
If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights regarding your personal information, including the right to know what data we collect, the right to delete your data, and the right to opt out of the sale of your personal information. We do not sell personal information. To make a request, please contact us.
European Users (GDPR)
If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR). Our legal basis for processing your data is legitimate interest (improving our Site) and consent (for cookies and personalized advertising). You may withdraw your consent at any time by adjusting your cookie preferences or contacting us.
Children's Privacy
Our Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal data from a child under 13, we will take steps to delete that information promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we are protecting your information.
Contact Us
If you have questions or concerns about this Privacy Policy, please contact us.